Thanks to Copilot, which is integrated into Edge, users have made much more use of Microsoft's browser. All of its services saw record numbers.
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It comes as no surprise that Microsoft is one of the powerhouse players in the emerging field of Artificial Intelligence. Their significant contribution lies in the development of generative AI services, integrated into their Edge browser. Few anticipated that Edge would experience this resurgence thanks to AI, but the reality is that it is becoming a very real competitor to Chrome.
In the last 12 months, Edge users and Bing search participants engaged in “over 1.9 billion Copilot chats,” according to statistics revealed by the company. Additionally, Edge users generated “over 1.8 billion AI-generated images.”
All Microsoft services based on Edge saw an increase in their statistics
In terms of online shopping, Edge users experienced an “average annual savings of $400,” with deals totaling “over 4 billion dollars.” This is made possible because in November, Microsoft launched Copilot Shopping, a feature allowing users to search for deals on the Internet through AI-generated text messages.
Support for casual gaming in Edge has also been well-received, with users playing “almost 9,000 years of free casual games,” or 4.7 billion minutes since this feature was added to the browser.
Regarding security, Microsoft reports that in 2023, “Edge stopped over 127 million phishing attacks,” equivalent to “four phishing attacks stopped every second for an entire year.”
Finally, members of the Microsoft Rewards program earned “148 million reward points in Edge” in 2023. Despite these achievements, users have expressed concerns about Edge and Bing’s intrusive promotion, hoping that Microsoft addresses these issues in the coming year.
Note: This content has been translated with an artificial intelligence tool, so the translation may be slightly inaccurate. The original version written by our editor is the Spanish version.